My colleague alerted me to this. At first, I thought she was referring to our Mental Wellness campaign ad, where you can turn the frowney face around and it will become a smiley face. However, this looks like an ordinary ad for travel offers.
Mistake or not, it definitely got our attention!
4 Comments
I've seen upside ads like these in small town newspapers here in the States. The newspaper industry really getting hit with low ad revenues :P
Larry Carlton coming to Singapore?? Oh Man~!!
I have also seen this and another one from the same company which was 90 degrees turned.
Somehow... I feel it might be a viral marketing campaign..
Back when I was working in you know where, the standing rule for such things is that you better be prepared to look for another job. And to do it fast too!